Fantastic News! – August 16 and 17, 2019

The response to EWEfest has been incredible. I was at Wonderwool Wales a couple of weeks ago, and was inundated with questions about, well everything about EWEfest. There has been such a fabulous welcome, but many prospective vendors had already planned their year before EWEfest stands were available, so they were asking to be included in the 2019 festival.

I then met up with the team at the V&A who were truly excited about the event and we are now working together to collaborate and offer participatory opportunities. Workshops can be held in the V&A itself, leaving even more space in Slessor Gardens. However, they cannot do anything this year as they will not have opened by EWEfest time!

I was then approached by a major media company who want to come on board and darling Erika Knight has offered support in any way she can. Rowan are also pleased to continue with their support, seems once it was public knowledge that they were sponsoring us, they were inundated with requests to work with other events, but they are only working with us! Thank you wonderful friends in Gorgeous Yorkshire, I may even bring chocolates when I come down later this year.

I am attracting many queries from local artisans who are only just hearing about EWEfest. The Open Studios in North Fife was a treasure chest of extremely talented artists, and gave me the opportunity to pass out information, but I hadn’t realised that Angus no longer does Open Studios. If you know of anyone local (or worldwide!) who you think would like to exhibit, please tell them to contact us on info@ewe.scot

So, to offer the very best Scottish Wool Festival possible, we have made the really difficult decision to postpone till 2019. Thankfully, the Dundee City Centre Management team are right behind this decision as is the event company and the PR company. I just want to thank them for their professionalism and support, so proud we have such an amazingly talented crew in and around Dundee, and excited to be working with them.

The change in date is because we want to bring the very best to both visitors and exhibitors. We can offer so much more next year. It’s only May, but Christmas is already being promoted in some quarters, so EWEfest 2019 will come around in no time at all!

Welcome to EWEmarket…

EWEfest will be Scotland’s first truly National Wool Festival. Akin to the original American models, it will be held out of doors, on grass, with the opportunity to buy and learn anything woolly.

EWEfest will be a little bit like the wonderful wool festivals held in the rest of the UK, but then again, it will also be rather different too! Firstly, it will not be held in a wool mart but in Slessor Gardens, Dundee. A huge marquee will be home to many of the exhibitors, and a sensational fashion show. There will also be smaller marquees with further opportunities to buy and a series of workshops to attend.

If you haven’t been to a wool festival yet, it’s a huge love-in of all things sheepie, well, all natural fibres really. It’s educational with fantastic opportunities to buy everything you could need to card, spin, weave, dye, knit or crochet – words alone cannot convey the atmosphere. It’s saturated with inspiration, colour, talent, happy people, happy sheep (and alpaca). Demos, talks and workshops will progress your talents or set you off on a new adventure of discovery. And, we are in the City of Discovery after all!

Another newbie, EWEmarket, our outdoor market in the very centre of the festival selling unique handmade products.

We’re going for it with traditional market stalls selling a mouth-watering array of high-class, artisan-made goodies. This means that your not-so-interested-in-wool friend (sadly, there are a few of them about!) will have plenty of retail therapy in which to become immersed!

EWEmarket may ultimately be seen around the country at other times of the year.

Rowan on the Catwalk

Well, that catwalk mentioned earlier? 2018 is Rowan’s 40th Anniversary. From someone who has all their magazines, it certainly doesn’t seem that long, but they have been keeping us supplied with top-class yarns for all that time. Rowan turned the knitting market around and paved the way for our massive interest in all things woolly now.

Rowan are having a series of celebratory events all year and we are extremely proud to announce that Rowan will be sponsoring EWEfest. We will have the very first catwalk showing of their brand-new 2019 autumn/winter collection that will be launched in magazine number 66 at the start of August. They are also supplying us with items for Goodie Bags. A dedicated Rowan Stand will be at the ready with everything you’ll need to recreate the stunning designs on show.

Stars of the Show!

Of course, we’ve not forgotten the stars of the show… wonderful, fabulous, amazing sheep and alpacas. Also hoping to have chinchilla rabbits and angora goats. There will be rare breeds and not so rare breeds, all with their live-in staff and servants ready to tell you all about them. Plus, demonstrations of how the fibres are put to use from fleece to end product.

Just a wee word of caution, this isn’t a petting zoo, these wee souls are not often in the public gaze and we would all appreciate if that’s kept in mind. However, WHAT a photo opportunity!

 

EWEfest Commemorative Pins

Caught your interest yet? There is so much more. For example, instead of a ticket when you enter the festival, you will be given a commemorative ceramic pin with the year on it. (If you’re coming both days, we have ways of getting you back!)

Each year, the pins will be of a different design, and from year two, we will be giving spot prizes to anyone wearing all the pins. There will not be any further opportunity to acquire these pins, so they will become collectors’ items. We are also having a small amount made for our Crowd Funding programme. These will be the rarest of all and anyone wearing that one as well will be further rewarded.

nEWEsletter

Fabulous workshops are in the pipeline so you can spend time fuelling your creativity from some of the best teachers around.

A list will be put online for you to choose from, so sign up for the nEWEsletter and be first in the queue when they are announced.

EWEats Street Food

All that walking is certainly going to build up an appetite, so we are offering EWEeats in Street Food Alley. We do aim to keep it somewhat Scottish but it’s a fair assumption some of the items on the menus may just have Mc in front of them! With a twisting of a few arms, there may also be some treats specially devised just for EWE. Get it, just for EWE (you)!

And, what goes with food, yes, drink! Scotland possibly has more gin stills than any other country in the world, so it would be wrong not to have a EWEgin House. Rumour has it that other drinks will also be available! Of course, even ginaholics love a nice cup of tea, a caffeine fuelled coffee or something sweet and sticky, that’s also all in hand.

Who doesn’t like a party? Having the amazing street food vendors, not forgetting the bar, we thought there should be a celebration on the Friday night. For a small entry fee, we will lay on a live band or two and make new friends. The marquees with products will not be open as we hope the vendors will accept our invitation and party with us.

EWEfest Exhibitor Applications

We are delighted to say that applications for the inaugural EWEfest event in 2019 are now open.

If you have a business that is wool or natural fibre related and would like to exhibit at EWEfest, application forms are now available to download. Please see below.

We aim to offer a varied collection of high quality goods, so we are asking that all applicants supply pictures of work to help us recognise what they are promoting. From 2019, we will only be asking new applicants, so it may be a bit of a pest, but it is a one-time only exercise. Send us anything that will help us understand your ethos be it promotional material or sample goods.

ALL STALLS WILL BE WITHIN MARQUEES UNLESS OTHERWISE REQUESTED.

There will be different types of stalls within various marquees, and most will be on the south side of Slessor Gardens. The central walkway in the gardens will hold market stalls for traders who wish to sell only readymade (must be completely handmade) goods. The North side of the gardens will hold live animals, smaller marquees and gazebos. Workshops will be held in the V&A Museum across the road.

PLEASE NOTE, THIS IS A WOOL FESTIVAL, THE STANDS WILL SIMPLY BE MARKED OUT ON THE GRASS FOR YOU AND IT IS UP TO YOU WHAT YOU BRING TO ENHANCE YOUR SELLING AREA. ALL STALLS UNDER CANVAS WILL HAVE HERAS FENCING BACKS.

We are happy to work with you if you want something special such as a certain size/shape of stand, please contact info@ewe.scot

Return form and info electronically to: applications@ewe.scot  OR Send form and info to: EWEfest, c/o Red Pepper Events, Vision Building, Unit 5, Dundee Maker Space, 20 Greenmarket, Dundee DD1 4QB.

The application deadline is Early Bird, November 23, 2018 and 2019 Prices, February 18, 2019. We will inform you by February 25, 2019 at the latest about your application. There will be a link to take you to hotels offering businesses special rates over EWEfest.

Here’s looking at EWE!

EWEfest 2019 Information for Stall Applicants (PDF)

EWEfest 2019 Vendor Application Form (Sending by Post)

EWEfest 2019 Vendor Application Form (Sending Electronically)

Why Dundee?

Why Dundee? Dundee is a city that is fast becoming the Scottish home of creativity. It is the only UNESCO City of Design in the UK and next year (2018) it will be opening the only Victoria and Albert (V&A) Museum outside London. £1b has been spent on this waterfront facelift which will compete with any iconic waterfronts worldwide. The facilities for events such as EWEfest are top-class. The flythrough at https://www.dundeewaterfront.com shows Slessor Gardens right across from the new V&A.

We want this to be two days to remember with a smile on your face. We ultimately hope to attract people from all over the world making EWEfest an International Wool Festival, but we also want to bring back the vanished hereditary value of high-quality wool and textiles in Scotland. EWE (Scotland) Ltd will be using profits from its subdivisions to offer employment plus facilities for sheep farmers to process their fleeces in Scotland. Our long-term goal is to have a collaborative development that will bring artisans and farmers together to promote our luxury wool heritage.

There’s lots of parking all around the event, the train station is literally on our doorstep and the bus station is around the corner. There are numerous hotels also a few minutes away and our cute little airport is only a couple of miles away.

We cannot wait to welcome you to EWEfest.